Premium ube purple yam powder and hydro bottles. The superfood the Middle East hasn't discovered yet.
Ube is a purple yam from the Philippines with a naturally sweet, vanilla-hazelnut flavor. It's rich in antioxidants, packed with fiber, and caffeine-free. Starbucks just added it to their spring menu. TikTok can't stop posting it.
Everyone from Paris to New York is selling ube lattes. But in the Middle East? Nothing. Yubé changes that. Premium ube powder sourced directly from Philippine farms, paired with hydro bottles designed for the Gulf lifestyle.
100% natural purple yam powder sourced from the Philippines. Mix into lattes, smoothies, baking, and cooking. No additives, no artificial colors. Just pure ube.
Rich in anthocyanins, vitamin C, potassium, and dietary fiber. All the superfood benefits without the caffeine crash.
Premium reusable water bottles designed for Dubai heat. Insulated, sleek, and unmistakably purple.
Ube powder + hydro bottle in one box. The perfect gift and your first step into purple.
Ube market in 2024, projected to nearly double by 2035
Not a single ube-focused brand exists in the Middle East today
The Gulf is built for imported specialty products like ube
From Dubai to Riyadh, Doha to Manama. Yubé is bringing the purple wave to the Middle East.